Playspread aggregates and analyzes various data points as captured from TV, Radio, Social, print and billboards and makes these information available to advertisers and other industry users. Every piece of content in the form of - audio, video, image and text is analyzed to provide the best insights possible.
Playspread provides an advertising reporting dashboard that does all the work for you. It lets you analyze data across all platforms and service providers in a single view, optimizing the connection between your marketing efforts and business results. It compiles all relevant data in one place, makes connections between key metrics and presents all of your information in an easy-to-manage dashboard, with exportable and embeddable widgets that are perfect for your workflow.
Playspread has built a suite of products to help organizations of every size optimize their media spend and engage audiences in effective ways.
The telecoms industry has always been ultra competitive, whether it’s tariff wars, data deals or the latest handset exclusives. Today’s connected consumers increasingly expect brands to engage with them across every available digital channel. Playspread ensures your customers have an excellent brand experience at each and every touch point.
In the highly aggressive financial sector, customer experience is paramount. Playspread analysts work with you to identify and measure key experiential factors that inform your media and social campaigns. Use our media audit tool to check for the two most important baseline elements; a bank's existing brand awareness and its perception.
The most successful brands are consistently creating an authentic customer experience around their consumable products, one that is worthwhile and personally engaging. Playspread helps to give your core target audience a more compelling reason to buy and create brand perceptions through your brands personality, promise, values, story and total brand world.
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We are involved in campaign and product price monitoring across 10,000s of brands, retailers and media outlets. Ensure adherence to your media schedule by using our platform to automatically track your campaigns. It is most ideal for ads verification and competitors monitoring.
Information does not automatically lead to insight. Playspread's analysis provides reliable insight and our insight leads to greater strategic agility in the marketplace.
This means identifying risks and opportunities early enough to allow your company to adapt its strategy or in extreme cases, change it.
Other brands are vying for your audience. Our insights team will help quantify not just how much the world is talking about your brand across multiple media channels - from social to broadcast to print – but what they’re saying and how well your brand will be remembered
